Why Use Google Analytics

6 Reasons Why You Should Be Using Google Analytics

You’re probably here because every digital marketer you know keeps telling you about Google Analytics, and you’re wondering if you should be spending more time on it. We get it: Google Analytics is one of those platforms that most people know of but might struggle to grasp how to reap the full benefits of. Here’s …

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SEO agency how to choose

How to Choose an SEO company – Warning Signs for Bad SEO

So, you’ve heard about SEO and understand why you should hire an expert to begin optimising your website. Now you’re probably wondering how to choose the right company, which can feel scary and intimidating. After all, there’s time and money on the line, both of which are scarce for the small business owner. We’re well …

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Jessica Gordon optimising website for conversions

Increase Conversions: 5 Elements of Converting Landing Pages

Are you driving relevant traffic from your Google AdWords campaigns to your website but not converting it? Here’s how to change Increase Conversions. You may have created your Google AdWords campaign yourself or have gotten some help from an expert, but you are sure that the only traffic being generated is people searching your product or service …

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