Ecommerce

Examples Digital Marketing Goals

What are your Marketing Goals? Part Two

Now you have your short-term goals sorted (thanks to part one of our example marketing goals series) it’s time to look at the long-term picture. Here are a few suggestions for what you should be keeping an active focus on, well into the future of your business. Example Marketing Goals: Long-Term Brand Recognition This should be …

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Examples Digital Marketing Goals

What are your Marketing Goals? Part One

At the beginning of a new financial year, it is the perfect time to set or revise your marketing goals. The truth is, if you’re in business, you need a marketing plan. A marketing plan acts as an extension of your business plan; it’s important to have your business plan finalised first so that your …

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Digital Marketing Strategies

Digital Marketing Strategies: What To Do Before Paid Traffic

Organic traffic or paid traffic…. that is the question. These days you shouldn’t expect to survive on any one form of traffic. It’s important to have a multilayered approach to marketing your business, and it’s even more important to have solid strategies in place before paying for traffic. When you’re sitting down to create winning …

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How Important is Google My Business?

Have you claimed your Google My Business listing? Did you know having a comprehensive, regularly updated listing can improve your SEO score? Not only that, your Google My Business listing can also help create authority and trust with your customers, so it’s important you’re in control of content. Google My Business is a FREE listing …

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Why Google Analytics

Why You Should Be Using Google Analytics

Google Analytics is the preferred digital analytics platform available on the web… for a few good reasons. Knowing your audience and what they want is incredibly important, and Google Analytics is the best tool to use to gather this data. Here’s why… 1. It’s User Friendly While it can churn out complex stats, the user …

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