LinkedIn Advertising

LinkedIn is a social networking tool designed to forge connections between businesses and professionals. Let’s be real: People aren’t heading to LinkedIn to scroll through relatable reels or laugh at cat memes. 

LinkedIn Advertising

LinkedIn is a social networking tool designed to forge connections between businesses and professionals. Let’s be real: People aren’t heading to LinkedIn to scroll through relatable reels or laugh at cat memes. 

More often than not, they’re donning their bizniz caps and logging in to advance their professional life. If your brand offers products or services aimed at other businesses or entrepreneurs, *this* is the place to be spending your marketing moula. At Gordon Digital, we understand how to create expert strategies to make your business shine on this premium platform.

B2B marketing at its finest

Advertising on LinkedIn comes at a premium cost, but that’s because you get a premium return. It’s like drinking champagne on a…. champagne budget. While cost-per-lead (CPL) is more expensive when compared to platforms like Facebook, the quality of the lead is higher on LinkedIn - meaning your audience are more likely to become paying clients. There are four key reasons our marketing gurus use LinkedIn to grow your brand: 

  • Promote brand awareness
  • Generate leads
  • Network and build B2B contacts
  • Find graduates and jobs for your business

How we advertise your business.

Our expert team develops in-depth LinkedIn campaigns to get professional eyes on your business. We start by creating detailed avatars which give us an insight into your target audience and allow us to pinpoint specific people. Our talented Brisbane-based team design customised ad copy and creative, i.e. imagery and videos, before rolling the posts out over a 30 day testing period. This series of offers and sponsored posts target your potential customers either directly via inmail, or through personalised advertisements. 

  • Avatar creation
  • Customised copy and creative
  • Direct messaging
  • Sponsored posts

Trusted with Linkedin Ads by businesses big and small.

Perfect for promoting your business.

LinkedIn is a fantastic gateway to promoting your business on other social media platforms. How, you ask? The majority of LinkedIn profiles are connected to personal accounts on Facebook or Instagram, so our in-house marketing team can then re-target your ads across these social channels. Our expert strategy not only promotes brand awareness, but also generates leads to your website. At Gordon Digital, we drive high-quality online traffic to your business through omni-channel marketing strategies.

Get results that matter for your B2B business with LinkedIn Ads.

When you engage our LinkedIn Advertising services, we take a holistic approach to your campaign. Not only do we push out exciting offers and sponsored content, we work hard to spark meaningful conversations with your target audience and focus on network building for your brand. Before long, your business page on LinkedIn will start to gain a following, and your customers will look to your brand as an authority in your industry. If you want to see real results that boost your sales, it’s about time you partnered with Gordon Digital. We recommend a minimum of 90 days for us to flex our marketing muscles, test strategies and ultimately bring about results that make a difference to your business. 

We can help. Let's chat today!

Forget about those automatically generated free quotes that tell you nothing about your business or strategies to help you achieve your goals. We want to first understand your business and what you want to achieve then we’ll manually review your site, your competitors and provide you with a 100% customised review of your digital marketing & proposed strategy to hit your goals.

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