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Knowledge Centre

Our team of digital marketing specialists have curated a bank of SEO, Google Ads ands Social Media Ads resources including articles, how to guides, videos and more to help your business grow

Social Media

Best Practices for Setting Up Instant Forms on Meta

Meta’s Instant Forms, formerly known as Facebook Lead Ads, are a powerful tool for generating leads, building email lists or gathering customer insights from social media campaigns. Instant Forms have a user-friendly design and seamless functionality that allows you to collect user information directly on the platform. […]
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Social Media

The Do’s and Dont’s for the Best Meta Creative Strategy

Creative assets are the cornerstone of every Meta Ads strategy. Using stunning images, videos and other visuals is the best way to attract attention from potential customers. […]
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Google Ads Social Media

Why You Need a Multi-channel Paid Ads Strategy

With consumers interacting across multiple platforms before making a purchase, a unified approach increases visibility, engagement, and conversions. This article explores the key benefits, top channels, and actionable steps to create a seamless strategy that delivers consistent branding and a superior customer experience. […]
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Social Media

Understanding Meta Ads Auctions

The Meta Ads auction system is highly sophisticated. Winning an auction isn’t as simple as placing the highest bid. In this article, our Paid Ads specialist deep dives into the Meta auction. […]
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